I love Starbucks and Technology

startbucks

(Picture from: groovekorea.com)

This posts is a lot more personal than I usually write but about social media nonetheless!

Monday  I had a LONG to do list, so I woke up early and went straight to starbucks! I ordered a coffee, found a seat and sat down to start knocking off items on my lists. About 2 hours in my little sister calls as she is walking to class (she is currently a freshman at FSU). I see this as a perfect excuse to take a break and catch up with her about the weekend! As we are talking one of the baristas walks over with a tray and asks if I would like to try their new holiday drink – a Chesnutt praline latte – I of course say yes! The latte was hot which I normally don’t like but I tried it anyways and it was AMAZING! I immediately told my sister about it and she is bummed because she just used her cash on a coffee at dunkin donuts (life of a poor college kid I guess, haha). We hung up and then I remembered I had sent her a starbucks gift card in a fall care package earlier this month – so I texted her to see if she kept the gift card, and she did!

For those of you who aren’t starbucks addicts like myself: starbucks has a mobile app which allows you to link your gift card and debit/credit card to the app. You then reload your gift card with money – either through the app and your debit/credit card or with cash at a register at any starbucks. You also get rewards for every drink/food you buy at starbucks using your card which results in free stuff! If you go to starbucks at all it is worth getting the rewards program! I always get free coffees or special offers on the app!

So the card I sent my sister was also one of the cards registered on my app – so I went up to the register, added money to her card and just like that she now had money to get a Chesnut praline latte! I texted her to enjoy a latte on me! She was surprised and happy which made me happy! 🙂 This is the reason I love technology! Because of this wonderful app and my smart phone I was able to treat my little sis to a coffee from 1000s of miles away!

After this I decided I would tweet starbucks about my love for their app! And by some chance they tweeted me back!! I initially thought I must of tweeted some fake starbucks account, but NOPE it was the real, blue check verified, starbucks! I thought it was really awesome they took the time to respond – and it wasn’t animated because they even used emojis! (Haha I am a bit of a fan girl)

starbucks tweet

Summary – that was my roundabout way of telling you technology is great and allows you to do great things  for loved ones even when your far away, big companies might tweet you back on twitter and you must try a Chesnut praline latte!!

Thanks for reading!

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Week 10 – Reflection

This week in my social internet course we had virtual class – we each had to pick two research studies from 2014 and read and summarize them for our blog. Then, during normal class hours, we had to comment and discuss the readings of on each other’s posts. Here are a few of my thoughts on this week’s virtual class meeting:

It was amazing to sit home, eat dinner at a normal time, and participate in class while on the couch in comfy clothes! Even in this non-traditional classroom setting, I still learned a LOT! All my classmates picked extremely interesting topics – ones I wouldn’t normally had the chance to read! The topics picked by everyone in the class varied but there were a few themes that emerged – addiction & distraction issues with social media, technology in the classroom / workplace and twitter user prediction based on various characteristics, like word choice. Predicting users based on tweets was fascinating to me and also a bit scary!!

As for commenting on each other’s blogs and discussing the readings – it was a little chaotic at first but also fun! At first I was spending so much time responding to comments on my blog I wasn’t getting a chance to visit and read my classmates posts! But then I started getting fewer comments and was able to go and read everyone posts. Finding the ‘comment’ button was a big problem for me! Everyone has different layouts, which put the “comment” button in different places on the posts. I found myself scrolling through the posts a few times before I could actually find the comment button! Some layouts have it at the top and it says “commentary” others have it at the bottom and it says “leave a comment” and one I only found the button to comment after I “liked” the blog posts. Not sure if only I had this problem and it was just a “blonde” moment – or maybe other people had this problem too? It was pretty comical how much trouble I was having finding the comment buttons on some of the posts!

Probably about half-way through “class” time I realized “OH people from class are probably tweeting too!!!” – sure enough they were! So then I joined in the twitter conversation as well! A lot of multi-tasking went on for class Monday night but it was very fun and I really enjoyed reading about so many different topics! I definitely think this sort of class meeting fits perfectly into a “Social Internet” course!

Week 10 Article 2: Knowledge of addiction and Facebook

I decided to stick with one theme for my weekly articles for this week, with the topic being Facebook addiction. For my second article I chose Social Media Addiction, Resistance, and Influence of Awareness: Measurement of Psychology Students’ Resistance to Facebook Addiction. This article was written by Dr. Tutku Akter and appeared in the May, 2014 issue of the Mediterranean Journal of Social Science. (See below for citation). After reading my first article, I thought being aware and knowledgeable about SNS addiction could possibly help individuals avoid addictive behaviors. The article wasn’t about this directly, this was just my assumption – so, when I saw this title I thought it would be interesting and maybe answer my thoughts about the previous article – we shall see!

Purpose / Goal: The purpose of this study was to measure the resistance of psychology students to Facebook addiction. That author looks specifically at psychology students to understand whether knowing or learning about negative influences of SNS and addictive behaviors would affect addiction to Facebook or its usage. The author points out, numerous times, that these students are potential psychologist and counselors in the making.

Method: For this study,  the Bergen Facebook Addiction Scale (BFAS) was posted on the Facebook wall of the psychology students (N=233), and they were asked to fill the scale. The BFA was comprised of 18 items on a 5-point Likert-type scale, ranging from 1 (very rarely) to 5 (very often). Example: ‘‘I think about Facebook even when I am not online’’.

Results: A total of 119 undergraduate psychology students of The American University voluntarily participated in the study. Statistics from this article (p. 460):

69% percent of psychology students reported they very rarely spent time thinking about Facebook or planning use of Facebook

55% use Facebook to forget about their private problems

69% very rarely use Facebook to reduce feelings of guilt, anxiety, helplessness, and depression

73% of psychology students very rarely have got warning from others about reducing use of

8% of respondents decided to use Facebook less frequently and could not manage to do so

11% of them noted that they become irritable in case of being prohibited from using Facebook

7% reported that they feel bad very often when they cannot log on to Facebook for sometime

Conclusion: The author notes based on the results that although not being addictive, there is a significant correlation between six main characteristic of addiction: salience, mood modification, withdrawal, tolerance, conflict and relapse. Results indicated that having prior knowledge about negative influences of using SNS, specifically Facebook, can be assumed as a deterrent factor for being addictive but not “necessarily mean that addiction features cannot be detected”.
So What?! This article did a decent job answering my previous question, however, I think I will look for more articles related to this to further clarify. This article is definitely useful to those studying Facebook addiction and I would be interested in reading results from a replication of this study. Overall, I think the awareness of addiction to SNS can help us prevent this behavior.

 

Reference:

Akter, T. (2014). Social Media Addiction, Resistance, and Influence of Awareness: Measurement ofPsychology Students’ Resistance to Facebook Addiction. Mediterranean Journal of Social Sciences, 5(8), 456.

Week 10 – Article 1: Facebook Addiction

This week in my Social Internet course, we are having a different type of class meeting. We were all given the task of finding two articles (not related to our research interests) but related to social media from 2014 and then tasked with writing a summary for our blog.

For my first article I chose The interplay of intrinsic need satisfaction and Facebook specific motives in explaining addictive behavior on Facebook by Philip Masur, Lenoard Reinecke, Marc Ziegele and Oliver Ouiring. This article is from the October, 2014 issue of Computers in Human Behavior (citation provided bellow).

Purpose / Goal: The goal of this paper was to gain a better understanding of addictive behavior on Social Networking Sites (SNS), specifically Facebook. The authors also wanted to develop a “psychometrically sound scale” to measure addictive behavior on SNS. Previous research in this area found addictive behavior to be related to seeking specific gratification through SNS platforms and also other researchers have investigated the relationship between offline well-being and obsessive behaviors. Based on the previous research, the current study aims to extend previous studies by looking at both offline need satisfaction and gratifications sought in the online context to better understand addictive behaviors on Facebook.

Method: In order to accomplish their goal, the authors conducted an online survey in Germany during July, 2012. This survey was given to a Socio- Scientific Panel ( a panel of German Internet users who volunteer to take online-surveys) which resulted in 806 participants, due to missing data or lacking a Facebook account the remaining 581 participants were used for the data analysis. The survey was comprised of the SNS ( Internet Addiction Scale ), Motives of Facebook Use and Intrinsic need satisfaction in daily life. Examples of these surveys include:

  1. SNS Addiction – the authors modified the Internet Addiction Scale to measure SNS addiction. The changed the question to be specific to only Facebook not all SNS – Ex: “ I often spent more time on Facebook then I intended”
  2. Motive of Fcebook – Based on prior research, the authors created a scale measuring motives for Facebook use: escapism, self-presentation, entertainment, information seeking, socializing, and meeting new people. Ex: “ I use Facebook to meet new people”.
  3. Intrinsic Need Satisfaction and daily life – was measured by using an adapted for of a 12-item scale developed by La Guardia, Ryan, Couchman, and Deci (2000). This scale consisted of three subscales measuring the need for autonomy, competence and relatedness. Ex: “In my daily life, I feel free to be who I am”.

Results: The first goal of creating a reliable SNS addiction measurement resulted in the authors creating of a new 18-item scale to measure the level of addictive behaviors on SNSs. The scale was based on the well validated Internet Addiction Scale. Although the authors made their new scale specific to Facebook only, it is likely this scale would work with any SNSs. The second purpose was to examine the relationship between intrinsic need satisfaction in daily life and specific motives of using SNS to explain SNS addiction. Concurrent with prior research, the authors found motive was a strong predictor of SNS addiction. Also, motives and self presentation promote SNS addictive behaviors. Similarly, escaping from ones daily life strongly predicts SNS addiction. These results indicate there are both benefits and risks associated with SNS use. Facebook serves as a way to “escape daily stress, demands and frustration” which can help an individual’s well-being however these same gratifications can lead to excessive and addictive behaviors on SNS

 

So what?! I think this article is useful to EVEYRONE not just researchers in this field. Anyone with a Facebook should be interested in these results! Understanding the authors conclusion is imperative to Facebook users due to the fine line between using Facebook and addictive SNS behaviors presented in the article. The authors find individuals use Facebook to escape daily stress but this can lead to SNS addictive behaviors. This article can help Facebook users draw a line between using Facebook to “escape” and using it to the point where it becomes excessive and addictive. On a personal level, I know I used Facebook to distract myself or to “cool down” after working on school work for a long time, which in terms of the article could be defined as “escaping” and therefore, I am glad I read this article and now know this could lead to more problematic SNS use.

I hope you all find this article as interesting as I did! Thoughts?

 

Reference for article above:

Masur, P. K., Reinecke, L., Ziegele, M., & Quiring, O. (2014). The interplay of intrinsic  need satisfaction and Facebook specific motives in explaining addictive behavior on Facebook. Computers in Human Behavior, 39, 376-386.

Week 9 Reflection – Self-Organization

This week in my social internet course, we discussed self-organization. For tonight’s class we discussed each assigned reading by first coming up with a thesis statement for the paper.

For those of you who might not know, a thesis statement is defined as: “a short statement, usually one sentence, that summarizes the main point or claim of an essay, research paper, etc., and is developed, supported, and explained in the text by means of examples and evidence”

This allowed us to quickly summarize the articles – their purpose, goals and findings, and support for their findings, which then led to a discussion on the paper. This type of class set up really gave me a better understanding of the papers.

Key points from class, in my opinion:

  1. Our society is seeing a shift in “power” between organization and individuals related to online activism.
  2. The internet has taken away previous barriers related to activism – e-mail is free and allows you to reach a multitude of individuals quickly as appose to cutting out articles, copying them and then paying to mail them to people.
  3. Organized hashtags are very powerful.
  4. The internet allows people from all over to connect about topics they are interested in.

A popular example of self-organizing would be Anonymous which has received a lot of news coverage in recent years. For anyone interested in articles related to Anonymous I would highly suggested reading Vanity Affairs article – 4chan’s Chaos Theory, which was one of our assigned readings that was very interesting!