A lot of girls I knew in high school are currently pursuing jobs in the fashion world. Some are hoping to make it big as paid fashion bloggers, another is pursuing a law degree to work specifically with fashion law and one even works in NYC directly with a designer. All of these girls have one thing in common: they frequently instagram there daily outfit with a popular hashtag: #OOTD. I think this new app has great potential due the popularity of #OOTD. I look forward to more articles on this topic and to see how it does now that it is available in the app store. I might even download it to see what it’s all about!